Concept board

The ideas on my concept board are as follows.

The main concept is based around a television, the television is displaying the band playing; this is being recorded onto tape. Whilst the recording is in progress the television will flicker and display images of a "couple". As the music video progresses it will be clear that the "couple" started out happy but gradually the relationship breaks down.

The next concept is designed to pull focus of the images on screen. The concept is to have only 1 object in colour at a time to clearly display its importance.

the genre of our band is psychedelic-indie-rock. The conventions within this genre aims to replicate the mind altering experience within psychedelic culture. We aim to replicate this effect in our video. we will achieve this affect by using the concepts above(colour keying) and using the TV to transport the viewer from one place in space and time to another.